CARDUUS GROUP BROCHURE DESIGN

The Carduus Group is one of the UK’s leading long-term funders of housing associations. Working closely with government, local authorities and senior civil servants, they have developed a pipeline of over £500m of direct capital market investments to housing associations. Saint Serif were approached to design and produce a brochure that both introduced this relatively new business while detailing the structure of the business model to both housing associations and investors.

Using Carduus’ corporate brand guidelines as a basis we began by ensuring the information was designed in an engaging and informative way, with professional layouts and intuitive use of typography to create a hierarchy of information. Combining this with a corporate colour scheme, a bright collection of stock photography, and clear well-designed data graphics, resulted in a great looking brochure and an extremely happy client.

The brochure was designed over 48 pages as a standard A4 size with a mixed paper finish using an uncoated stock for texture on the cover and silk finish for the internal pages.

For Carduus we produced:

• Brochure Design
• Print Production